A good content marketing platform can help you make the most of your marketing efforts. There are many platforms available, including StoryChief and Percolate. Whatever platform is right for you, it will work for your business. Here are some of the benefits and drawbacks to each. Let us explore each of these options and decide which one is right for your company.
StoryChief
If you are in the process of implementing a content marketing strategy, StoryChief is an excellent choice. StoryChief's intuitive interface will simplify your content marketing campaigns. You can choose which platforms to publish your content on, automate content publishing, and streamline your content review process. You can also integrate social media campaigns directly into your content. You can instantly have your content promoted on multiple channels using this tool.
It makes it easy to scale your business and run content campaigns. It can be integrated with clients' CMS and social media channels for easy collaboration and publishing. StoryChief claims StoryChief can improve customer engagement, sales and digital footprint. Its marketing calendar provides a comprehensive view on content performance and allows marketers to manage all aspects throughout the content lifecycle from one location.
CoSchedule
You're searching for a content management platform that can help you manage your schedule? Then you're in the right place. CoSchedule's Calendar feature allows you schedule posts, monitor social networks and much more. You can drag-and drop to move campaigns between dates. This allows you to stay in control of all aspects of your marketing and ensures that they receive the attention they deserve.
CoSchedule allows you to create social campaigns even without writing blog posts. To quickly create a schedule, templates can be used if you don't have the time. A campaign can be saved as a template by adding a single social media posting to it. CoSchedule also allows you to promote older blog posts. The platform can be used to schedule social posts, send emails, and manage ads.
Percolate
Percolate is a content marketing platform that allows you to create, deliver and track content. It integrates with other tools and systems to provide visibility and marketing solutions. It has received new funding and recently added premium prospecting options. Find out more about the platform by reading on. You'll be glad you did.
The powerful content management system allows marketing teams to manage campaigns and create content all from one place. Percolate allows marketers to collaborate across departments and teams. It includes enterprise-grade approval chains as well as an image editor that can be used for editing content. Percolate can also provide customizable topic and tag analytics to help you track the success of every campaign. Percolate also allows marketers to manage content and create editorial calendars across different channels and teams. Percolate makes it easy to manage social networks and track users' interactions.
HubSpot
HubSpot makes it simple to attract customers by providing a content platform such as HubSpot. HubSpot provides value to users and helps companies build a relationship with leads. HubSpot also tracks user behavior to follow up on them. It's a great way of achieving your business goals to have a content platform that can do everything. But you need to choose the right platform.
You may be new to the field of content marketing. HubSpot is a great tool that can help you create a foundation for your content marketing program and capture more leads. It also converts them into sales. You can make some common mistakes when you use HubSpot. Here are 38 common errors made by HubSpot businesses. Converting leads to opportunities is one of the biggest challenges.
Scripted
The Scripted content marketing platform offers a wide range of writing services, collaboration tools, and analytics to help you measure and optimize the performance of your content. It automates the creation process with tools that include collaborative editing, approval, and writing tools. You can also find freelance writers on the platform. To hire a writer for your project, sign up to receive a free trial of the paid version or to begin your job.
To use Scripted, a content strategy will be necessary. You will need to create a content plan that addresses your business's goals. This may be a challenging process, and it is important to communicate your content ideas with the rest of your team. Scripted has a number of recommendations that can help make this easier. The platform's Recommended Content feature leverages artificial intelligence to optimize content before it is written.
FAQ
What are the top mistakes people make when they start a content marketing campaign?
You must have a plan for your content marketing strategy. Without a solid plan, all your efforts will be wasted time and money. If you don't know how to use the content or where it should go, you will create a lot of content.
A well-thought out content marketing strategy will give you direction, focus and goals. It will help you keep track of everything as you move from one phase to the next. It might help you to analyze what posts get the highest engagement rates, for example, when you start social media marketing campaigns. This way, you know which kinds of posts will help drive traffic to your site and the ones that won't. From there, you can decide whether you want to create a series of blog articles or videos based on these results.
Another mistake people make is not estimating how long a content marketing campaign will be effective. It makes sense to start writing content today if you plan on launching a website tomorrow. You might want to wait until your data is more complete if you've been working hard on a content strategy for six months before you publish new material.
It takes time to create great content. This is not something to rush.
You are a business owner looking to learn more information about content marketing. For those who are interested in content marketing, we recommend our guide on How to Make Content That Works. It contains ten steps you can follow to make sure your content marketing programs succeed.
What length should my content marketing campaign last?
This can vary depending on the industry or type of product or services offered.
One example is if your company sells shoes. You might spend one month designing a new model. You might launch the new product in August, and then keep it updated throughout the year.
You might have two looks for fall if you sell clothing. You want to keep your customers interested by offering something new every day.
Your goals determine the length of your content marketing campaign. For small-scale companies, one channel may be sufficient. To reach large audiences, larger companies might need to consider several channels.
Why are you looking for a content marketing strategy to succeed?
Content marketing isn't just about producing quality content. Content marketing is about connecting with people on an emotional level, helping solve their problems and building relationships. This requires a sophisticated understanding of how people behave online.
This is exactly what Content Marketing Strategy is all about. Content Marketing Strategy will help you to understand the psychology of your customers in order to best engage them.
You can also improve your conversion rates to increase profits.
However, why would you choose to invest in Content Marketing Strategy when there are many other options available?
Content Marketing Strategy is far more effective than any other type of marketing.
A well-executed Content Marketing Strategy will help you build brand awareness and sell products.
Should I hire someone to write my Content Marketing content?
No! There is no need to hire professional writers to write content for you business. You can find tons of free resources that will help you get started.
Statistics
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
External Links
How To
How do you get started in content market?
Organizations can use content marketing to reach potential customers or generate leads online. Through providing relevant information about products or services, you can help potential clients to get in touch with you.
Content marketing builds trust with visitors which results in higher sales conversions and profit.
To get started, you can create a blog. Blogs allow you to publish new articles on a user-friendly platform.
This makes it possible for people to return often to your writings. For example, social media sites like Facebook or Twitter can be used to share relevant information and news with followers.
You can also create videos and add them to YouTube. These videos can educate viewers on topics related to your business.
Finally, you can create infographics using tools like Canva. Infographics allow you to visualize data. These graphics are excellent for explaining complicated concepts and making information easier to understand.
Your chances of reaching new readers are greater if you post more often and consistently.