You've found the best content marketing tool for helping you win more business. This article will outline four of the best content marketing tools to use in 2019. These four tools can be used immediately to see if any work for you. They will all work for you, regardless of what tool you choose. You'll also need to decide for what purpose you'll use them.
AnswerThePublic
AnswerThePublic's content marketing tool is a great resource when it comes to creating content on your blog or website. The tool will help you find content ideas by analysing the public sentiment and specific search queries. You can organize your research into folders, and even compare data from other sources. AnswerThePublic can also show you which posts and articles received the most engagement. This can prove useful when searching for content ideas.
StoryChief
StoryChief can be a valuable content marketing tool for small businesses. You can use it to create articles and plan content campaigns. It can also be used to visualize approval processes and team activities. It can help you determine which content is most effective. A plan can be chosen based on the amount of content you intend to produce each month. To test the tool before you buy it, you can sign up for a free trial.
Trello
Trello can be used to hold your team accountable for producing high-quality content. Trello allows your team to easily assign tasks, track progress and reinforce strategic best practice. This tool makes it easy and simple to assign content for team members. You can also set due dates that will hold them accountable. Multiple boards can be created for different content types. Each board can be labeled with colored labels in order to differentiate between different types of content.
BuzzSumo
BuzzSumo could be the best content marketing tool to help you create viral articles. The tool can analyze your content marketing efforts, and generate relevant backlinks. BuzzSumo offers three fantastic reasons to use it:
SocialBlade
SocialBlade is a tool that content marketers might find useful. Social Blade is a tool that aggregates data about social media accounts. It tracks the progress and growth of various profiles. This social media tool offers social insights, which can be used to improve content, connect with influencers and set budgets. It tracks 31,000,000 YouTube channels, 8.8 Million Twitter profiles, 210,000 Dailymotion users, 259,000 Mixer Streamers, and almost 8 million Twitch channel accounts. The tool also tracks 350,000 Facebook pages and 9 million Instagram accounts. Overall, Social Blade has 7 million unique visitors every month.
HubSpot
HubSpot's content marketing tool allows marketers to optimize their content for search engines. It allows sales and marketing teams to work together in one place. These tools include content creation, social media sharing, lead capture, and sales pipeline mapping. They also offer tools to automate lead nurturing workflows. Read our overview of HubSpot's features to learn more.
FAQ
What's the main purpose of content marketing
Content marketing is all about providing customers with valuable and relevant information. This can happen through different channels, including email campaigns, blog articles, whitepapers, and others. The key is to deliver value to your audience.
Should I hire a content marketer to write my content marketing?
No! It doesn't take a professional writer or editor to produce content that will benefit your business. There are tons available online that can assist you in getting started.
How can content marketing be measured for success?
There are many methods to determine the effectiveness and efficiency of your content marketing strategy.
One good measurement tool is Google Analytics. This tool will allow you to see from where your targeted traffic comes and the pages they visit most often.
It also tells you how long each visitor stays on your site before leaving.
This information can be used to improve your content and to keep people engaged for longer periods.
You can also use these questions to gauge the success of content marketing efforts.
Do my new subscribers get any value from my email newsletters or not? What percentage of my entire mailing list has converted into paying memberships? How many people have clicked through on my landing site? Are people who click through more likely to convert than others?
These are all important metrics to track, monitor, and report on over time.
A third great way to measure the success of content marketing is to count how many people share your content through social media.
If you're not doing that already, consider starting now. It could mean the difference between being seen and unseen in your industry!
How much should I invest in content marketing?
This depends on the number of leads you wish to generate. Depending upon the industry, the average cost for a lead can range from $5 to $10. For example, when we first started our business, we were spending about $20 per lead. Today, we spend an average of $6-7 per lead.
What are some common mistakes people make in starting a content-marketing program?
It is vital to have a plan when planning content marketing strategies. You will waste your time and money if you don't have a plan. It's easy to create tons of content, but not know how or where it should be placed.
A well-thought-out strategy for content marketing provides direction, focus, as well as goals. This helps you stay on track, as you move through each phase. It might help you to analyze what posts get the highest engagement rates, for example, when you start social media marketing campaigns. This will let you determine what posts will bring traffic to your site. These results will help you decide whether to create a series or video blog.
People make another mistake when they don't think about how long the content marketing campaign is going to last. It's logical to write content today if your website will be launched tomorrow. You might want to wait until your data is more complete if you've been working hard on a content strategy for six months before you publish new material.
It takes time to create great content. Don't rush this step or think too fast.
You are a business owner looking to learn more information about content marketing. In that case, we recommend reading our guide on How To Create Content That Works, which includes ten steps to follow to ensure that your content marketing programs are effective.
What is the difference between content marketing and content creation?
Content marketing is a way to ensure that every brand has the same message. They are consistently delivering valuable information that people want and need.
Content marketers are experts in creating the right content to fit each channel and at different times.
They also understand how to develop an effective strategy around promotion and distribution.
This means that they strategically think about what they do, and why it matters.
This is the core skill set needed to be a successful content marketer.
Why is content so important
Digital marketing campaigns are dominated by content. If you want to attract new customers, then you need to create valuable content for them. Blogging is the best way to achieve this. Blogging builds authority in your niche which makes you more trustworthy. Trustworthiness creates credibility which can lead to higher search engine ranking. When you rank high in search engines, organic searches bring you traffic.
Statistics
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
External Links
How To
How can I get started with content-marketing?
Content Marketing is an effective way for organizations to reach potential customers and generate leads online. By providing useful information about products and services, it helps you to connect with potential clients.
Content marketing encourages trust among customers, which leads to increased sales conversions.
A blog is a great place to start. Blogs allow you to publish new articles on a user-friendly platform.
This allows people to come back often to read what you have written. You can use social media sites like Facebook and Twitter to share news and information with your followers.
YouTube allows you create and upload videos. These videos can help educate viewers about your business.
Canva is a tool that allows you to create infographics. Infographics allow you to visualize data. They are great for explaining complex concepts and making it easier to digest information.
You will attract more readers if you are consistent with your postings.